You are essentially building a query that pulls specific subsets of information from your property, which requires a clear understanding of the available fields and filters. Simultaneously, you define the date range and audience scope, ensuring that the data reflects the exact segment of users or time period you intend to analyze.
How to Create Custom Report in Google Analytics Explorer
Regular audits of your custom reports ensure that the data remains accurate and that the insights you rely on are still valid and trustworthy. Configuring Report Fundamentals When you begin creating a custom report, you must first configure the fundamental settings that determine the type of data you receive.
For the marketing team, a more detailed explorer view with graphs and trends might be more appropriate. Over time, as you create custom report in Google Analytics, it is crucial to maintain their integrity and relevance.
How to Create Custom Report in Google Analytics Explorer
Dimensions are attributes of your data, such as the browser type, city, or campaign name, while metrics are the quantitative measurements, such as sessions, bounce rate, or revenue. You can schedule these reports to be emailed directly to your team on a daily, weekly, or monthly basis.
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