Retail: E-commerce platforms enable direct sales from manufacturers to consumers. For instance, a manufacturer selling direct-to-consumer must now handle customer service, returns, and marketing, roles they might have previously delegated.
How Traditional Travel Agents Are Being Displaced by Disintermediation
Media: Streaming services allow artists to distribute content without label or studio backing. The rise of the internet and digital platforms has drastically lowered the friction required to connect producers with end-users.
This requires new capabilities and infrastructure, which can be a heavy burden for smaller businesses. Impact Across Key Industries This shift has not been uniform; it has hit specific sectors with varying intensity.
How Traditional Travel Agents Experience Disintermediation
For example, a traveler booking a flight directly through an airline website is engaging in disintermediation. Secure payment gateways, blockchain verification, and sophisticated logistics software have matured to a point where they can handle the duties previously managed by humans.
More About What does disintermediation mean
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